The Paraguayan Senate has approved a new law to regulate the use, sale, and disposal of electronic devices, including vapes, pods, and mods. The legislation, which now awaits President Santiago Peña's signature, introduces a comprehensive framework aimed at protecting public health, with a strong focus on preventing youth access.
A key provision of the new law is a complete ban on the sale of these devices to individuals under 18 years of age. Sales will also be restricted to exclusive, licensed stores rather than being available "on any corner," and the products will be subject to a new tax of 22% to 24%, similar to that applied to traditional tobacco, making them more expensive.
The law also establishes a ban on using e-cigarettes in all enclosed public spaces. This includes hospitals, public offices, sports venues, public transportation (buses, taxis), children's areas, and any workplace with two or more people. Violations will result in fines, with 40% of the collected revenue designated for prevention campaigns.
Product regulations are also being tightened. Vapes will now have a maximum permitted nicotine content of 2%. Furthermore, the law prohibits all forms of advertising, promotion, and sponsorship of e-cigarettes across all media platforms, including radio, television, print, internet, social media, and billboards.
The legislation received backing from the Minister of Public Health, MarÃa Teresa Barán, and the Minister of Economy and Finance, Carlos Fernández Valdovinos. During the debate, Senator Esperanza MartÃnez highlighted the urgency of these measures, stating, "Whoever starts smoking at 9, 11, or 14 will probably be a heavy smoker with serious health consequences."